Privacy policy

Last updated: January 2026

BMAI Canada (“BMAI Canada”, “we”, “us”, “our”) operates this website (the “Site”). We respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, retain, and protect your personal information when you visit our Site, interact with us, or make a purchase. We operate in Canada and comply with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and the British Columbia Personal Information Protection Act (PIPA).

By using the Site, you agree to the practices described in this Privacy Policy.

1) What Personal Information We Collect

We collect personal information in the following ways:

A. Information you provide to us

Contact details: name, email address, phone number
Shipping & billing details: shipping address, billing address
Order details: items purchased, order history, returns/exchanges/cancellations, messages to customer support
Account information: if you create an account (e.g., login information and profile details)

B. Information collected automatically

When you visit the Site, we may automatically collect:

Device information: IP address, browser type, time zone, device identifiers
Usage information: pages viewed, actions taken, links clicked, session data
Cookie data: information stored through cookies and similar technologies

C. Information from service providers

We receive information from service providers that help us operate our business, such as payment processors, shipping carriers, and fraud-prevention services (for example, payment confirmation, delivery status, or risk signals).

2) How We Use Your Personal Information

We use your personal information to:

Provide and fulfill services (process orders, ship items, handle returns/exchanges/cancellations, and provide customer support)
Communicate with you (order updates, service messages, and support responses)
Improve and operate the Site (site performance, troubleshooting, and user experience)
Security and fraud prevention (risk checks, account protection, and preventing misuse)
Marketing (with consent where required) (send promotional communications, measure campaign performance, and show relevant ads where applicable)
Legal and regulatory compliance (tax, accounting, and other legal obligations)

3) Cookies and Similar Technologies

We use cookies and similar technologies to:

keep the Site functioning (essential cookies),
remember your preferences (functional cookies),
understand how the Site is used (analytics cookies),
and support marketing/advertising (marketing cookies, where applicable).

You can manage cookies through your browser settings. Disabling cookies may affect certain Site features.

4) How We Share Personal Information

We may share personal information only as necessary to operate our business, including with:

Shopify (our e-commerce platform) and related tools that power the Site
Payment providers (to process payments and prevent fraud)
Shipping and logistics partners (to deliver orders and investigate delivery issues such as major delays or suspected lost packages)
Customer support and business tools (email, helpdesk, analytics)
Marketing and advertising partners (where applicable, to measure performance and show relevant ads)

We do not sell personal information in the ordinary sense of “selling a customer list.” We may share limited information with service providers and partners to operate the Site and marketing programs.

5) International (Cross-Border) Processing

Your personal information may be stored or processed in Canada or in other countries where our service providers operate (for example, cloud hosting or customer support systems). When information is processed outside Canada, it may be subject to the laws of that country. We take reasonable steps to protect your information and require service providers to use appropriate safeguards.

6) Marketing Communications

If you opt in (or where permitted by law), we may send marketing communications. You can unsubscribe at any time by using the unsubscribe link in our emails or contacting us at support@bmai.ca. We follow Canada’s anti-spam requirements (CASL) for commercial electronic messages.

7) Your Privacy Rights (Canada)

You may have the right to:

request access to your personal information,
request corrections to inaccurate information,
withdraw consent (subject to legal or contractual restrictions),
request deletion of certain information (subject to legal retention requirements).

To make a request, email support@bmai.ca. We may require reasonable verification to protect your information and will respond within a reasonable timeframe.

8) Data Retention

We retain personal information only as long as needed for the purposes described in this policy, including:

to fulfill orders and provide support,
to maintain business records,
to comply with legal, tax, and accounting obligations,
and to resolve disputes or enforce agreements.

Retention periods may vary depending on the type of information and legal requirements.

9) Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no system is 100% secure. You use the Site at your own risk.

If a data breach involving personal information occurs, we will take appropriate steps and notify affected individuals and authorities as required by law.